Why we are strategically switching from Elementor to Bricks

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Peter Heck

A little over 2 years ago, I reported on the switch from Nexustheme to Elementor. At that time, support for Nexusthemes was discontinued and the previously used themes were switched to Elementor. This practically forced me to make the switch, although it has to be said that it was very easy for me, as the functions of Elementor were very convincing at the time.

After more than 2 years, I have not only migrated all my customers to Elementor, but also created new websites with Elementor. And yes, Elementor is and remains an excellent page builder and existing sites will continue to be operated under Elementor.

But for all new websites I will strategically switch to Bricks. What are the reasons for this? Here are some of the most important ones:

  1. Bricks supports global CSS classes! I use it to define how a content element should look and pass this on to other similar elements via a CSS class. For me, this was the most important criterion for the change. Using additional products such as Automatic CSS and Frames takes this to an even higher level.
  2. The code generated by Bricks is much leaner than that of Elementor! This reduces loading times, which is important for SEO.

    Website creation with Elementor and Bricks.
    Here you can see the code output of the two builders using a heading

  3. The support of dynamic content is better solved than in Elementor! This allows you to combine several dynamic fields within a text field in Bricks. Something that Elementor does not offer and which means that you have to bend a little in order to achieve the desired results.
  4. Many functions in Elementor are only available as experimental or beta versions and you never know whether you should use them productively or not. Everything contained in Bricks is stable and can be used productively.
  5. The Elementor editor is annoying due to slow loading times and occasionally refuses to work completely. The Bricks Editor is fast and reliable.
  6. With almost every Elementor update, it shreds the CSS and you have to regenerate it for every website – something that takes quite a lot of time.

I have summarized the most important aspects in the following video:

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